Changing Ridesharing for the Better
90Ride is on a mission to create a fairer rideshare experience that benefits drivers and riders alike. We believe everyone deserves a better ride.
Our Mission
To transform the rideshare industry by putting drivers first.
We believe that fairly compensated drivers provide better service, creating a win-win for everyone in the rideshare ecosystem.
At 90Ride, our name reflects our commitment: drivers keep at least 90% of every fare after third-party fees, significantly more than the industry standard. By building a platform that treats drivers as valued partners rather than replaceable resources, we're creating a more sustainable transportation network for communities across America.
Our Story
90Ride began when our founders, experienced in both technology and transportation, witnessed firsthand how the rideshare revolution was failing to deliver on its promise for drivers. Despite creating massive wealth for rideshare companies, drivers were seeing their earnings steadily decline while working longer hours.
We started in 2025 with a simple idea: what if we built a rideshare platform that prioritized fair compensation and transparency? What if drivers kept 90% of what riders paid after third-party fees instead of the industry standard 40-70%?
Starting in Montana and Idaho, we're building 90Ride from the ground up with driver success at the core of our business model. By recruiting only experienced, top-rated drivers from existing platforms, we ensure quality service from day one. Our lean operation eliminates wasteful spending on excessive marketing and executive compensation, allowing us to offer competitive prices to riders while paying drivers more.
Today, we're a growing team of passionate individuals who believe there's a better way to do ridesharing. We're expanding thoughtfully across the United States, bringing our driver-first approach to new markets while maintaining our commitment to quality, safety, and fairness.
The Beginning
90Ride is founded with a mission to create a fairer rideshare ecosystem. Development of our platform begins with a focus on driver earnings and rider safety.
Our Values
Fairness First
We believe everyone deserves a fair deal. Drivers deserve fair compensation, riders deserve fair pricing, and communities deserve transparency. Every decision we make starts with asking: "Is this fair to everyone involved?"
Safety & Quality
Safety is non-negotiable. By working exclusively with experienced, highly-rated drivers, we create a safer, more comfortable experience. We never compromise on background checks, insurance coverage, or driver vetting.
Community Focus
We're building 90Ride to strengthen communities, not extract value from them. We contribute to local economies by keeping more money in drivers' pockets, reducing traffic congestion, and providing reliable transportation options.